When Ibrahim Qureshi, the visionary behind one of Saudi Arabia’s most beloved perfume houses, unveiled his reimagined brand—IBRAQ—he didn’t just throw an event.
He crafted a sensory spectacle.
And PropsBox was there to help turn it into a moment.


💎 A Rebrand That Smelled Like Stardom
The new identity of IBRAQ came to life in a glamorous launch filled with celebrities, influencers, tastemakers, and creators—all there to witness and celebrate the evolution of a fragrance legacy.
And what’s a night like that without the perfect camera-ready moment?
🎥 All Eyes on the Glambot
We brought out one of our fan favorites—the PropsBox Glambot—because nothing says “I’ve arrived” quite like a cinematic slow-motion shot dripping with elegance.
From flowing abayas and tuxedos to statement looks and signature scents, the Glambot captured it all—making every guest feel like a superstar on the red carpet.
✨ Hair flips? Check.
✨ Dramatic turns? Of course.
✨ Celebrities living their main character moment? Absolutely.

🌟 Why the Glambot Stole the Spotlight
In a night built around visual storytelling, PropsBox delivered an experience that matched the brand's new identity: bold, immersive, and unforgettable.
Guests didn’t just attend a launch.
They became part of IBRAQ’s story—and took home scroll-stopping content they couldn't wait to share.
💡 Want Your Brand to Be Remembered?
Whether you're rebranding, launching, or just creating buzz—PropsBox helps you design immersive, camera-worthy experiences that leave your audience saying:
"That was iconic."
📩 Let’s make your next event unforgettable. The PropsBox way!

